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You don't build a multi-million business on bol with one good product, but with a repeatable approach: choosing products on market data, steering on visibility every day, advertising until you rank organically, and calculating with your net margin after all costs. We worked out how that works by analysing TLS Commerce, which grew the Nuvance brand to around 5 million euros in revenue per year in five years.
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Netprofiler, an online marketing agency, uses MarktMentor to steer clients' ad pressure on bol per product. By advertising less on products that are already found well organically, the agency lowers advertising costs. Marketplace Specialist Joost Legebeke explains the approach in this case study.
LifeGoods, one of the largest sellers on bol with more than 500 products, uses MarktMentor for four things: ranking insights, insight into shipping and commission costs, profitability analysis per product category and competitor research through the Chrome extension. As a result, the team spends less time collecting data by hand and has more time left for analysis.
BePartEvents, an events agency from Weert, started Bolke during the covid pandemic, a new branch for online sales on bol. To get a grip on profitability, shipping and return costs, findability and range, the company started working with MarktMentor. In this case study, co-owner Thijn Spijkerman shares what insights that delivered.
Amazin, an online marketing agency and part of Tomorrowmen that guides brands on marketplaces such as bol and Amazon, uses MarktMentor to gather market and ranking data that bol itself doesn't show. With it they run account audits, analyse competitors and the ratio between organic and sponsored placements, and justify choices to their seller partners.
Amazon Advies is a marketplace agency that helps brands sell on Amazon and bol.com. For bol.com the agency was looking for a tool that delivers the same kind of market data as Helium 10 does for Amazon. In this case study you read how Amazon Advies uses MarktMentor for product data, market analysis and advice to clients.
ChannelMojo, a specialised marketing agency for online marketplaces, was looking for an automated way to map the findability of clients' ranges on bol and report results clearly. With MarktMentor the agency runs baseline measurements through My Rankings, maps market potential and shows clients concretely what effect their work has.
Nick van de Sande built a bol store in six months that hits more than €50,000 in revenue a month. In this interview he tells us the steps he took: from a course and testing products through European suppliers to brand registration, sponsored products and MarktMentor's data.
