
How LifeGoods uses MarktMentor for revenue growth and competitor analysis on bol
In this case study, Noah Schutten and Patrick Verheij explain how LifeGoods uses MarktMentor to optimize business processes.
Analyze, optimize, grow and expand your assortment with MarktMentor's intuitive and powerful tools.

























How Lifegoods uses MarktMentor for revenue growth and competitor analysis Read our case study

From insightful analytics to effective optimization, MarktMentor is your all-in-one solution for success.
Evaluate conversions, profitability, market share and the visibility of your assortment.

Connect MarktMentor to Claude or ChatGPT. The agent analyses your campaigns, sets bid rules and builds strategies. You approve.
With MarktMentor you save time, simplify your work and turn data into effective actions.
Use email campaigns to collect reviews
Request reviews with automatic email campaigns to increase your review conversion and improve your sales.

Automatically upload invoices to bol.com
Stay ahead of customer invoice requests by proactively and automatically uploading your order invoices to bol.com.

All relevant data instantly available
Dive into more than 7 million products on bol.com. Get instant insight into your assortment's visibility and keywords. Stop manual tracking and seize opportunities faster by efficiently optimizing for relevant keyword positions.

Use email campaigns to collect reviews
Request reviews with automatic email campaigns to increase your review conversion and improve your sales.
Automatically upload invoices to bol.com
Stay ahead of customer invoice requests by proactively and automatically uploading your order invoices to bol.com.
All relevant data instantly available
Dive into more than 7 million products on bol.com. Get instant insight into your assortment's visibility and keywords. Stop manual tracking and seize opportunities faster by efficiently optimizing for relevant keyword positions.



Since 2026 we are Gold Partner of bol.com for delivering unique data insights!
In 2025, MarktMentor customers together generated more than €750 million in revenue on bol and grew by 30% on average.
They have verified that we comply with the following security requirements;
This means your data at MarktMentor is secured with the best industry standards.
Learn how experienced sellers use MarktMentor for their growth on bol.

In this case study, Noah Schutten and Patrick Verheij explain how LifeGoods uses MarktMentor to optimize business processes.

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Research more than 7 million products, track your rankings and see your profit per product. Connect MarktMentor to your AI assistant and ask in plain language where your store is leaving money on the table.
Decide what to sell and how to rank, before you buy stock.
14 days free · no credit card needed · no automatic renewal
Which products cost me ad spend without selling anything?
Three products had ad spend in the last 30 days, but no sales.
Ad spend, 0 sales in 30 days
Ad spend, 0 sales in 30 days
Ad spend, 0 sales in 30 days
Awaiting your approval
Shall I pause the targets for these products? I will prepare a proposal first.
Example conversation with made-up numbers. The tool names are real MarktMentor tools.

























How Lifegoods uses MarktMentor for revenue growth and competitor analysis Read our case study
The same data your agent uses, laid out clearly in the dashboard.

Choose your job
MarktMentor supports the whole journey of a bol seller. Start with the job that matters now and grow as your store grows.
Revenue, sales and competition for more than 7 million bol products, with history from 2024.
"Is this niche big enough, and can I still get in?"
From €29 · Starter
Profit per product, orders, customer invoices and review emails in one overview.
"Which products really make money after all costs?"
From €49 · Essential
Positions per keyword, market share, ad insights and your AI agent in Claude or ChatGPT.
"Where am I paying for clicks I already get organically?"
From €69 · Pro, AI connection included
All prices per month, excl. VAT. Yearly billing saves up to 20%. Compare all plans
Your agent talks to MarktMentor. Our strategies, rulesets and dayparting do the work, and after you confirm, MarktMentor carries it out through the bol Advertising API.
“Create a rule that lowers bids as soon as the ACoS goes above 30%.”
Ruleset active, 12 bids lowered“Raise the bid on ‘bamboo cutting board’ by 25%.”
Bid raised to €0.40“Only advertise between 08:00 and 22:00.”
Bids lowered at night“Pause targets that sold nothing in 30 days.”
14 targets paused“Start a data harvesting campaign for my new product.”
Harvesting campaign created“Add the winning search terms as exact match.”
6 search terms added“Set the daily budget of campaign ‘Kitchen’ to €25.”
Daily budget adjustedExample. Changes are only carried out after you confirm in the chat.
Proof, not promises
Customer figures for 2025. Read what Gold Partner means
€50,000 a month
PurelyGoods scores every candidate product with its own points system and turns over around €50,000 a month.
Read the story Market research and rankings€5M a year
Starting in 2020 with no bol experience, TLS Commerce built its brand Nuvance into bol's top 50.
Read the story Profit and rankings500+ products
LifeGoods checks rankings, shipping and commission costs across an assortment of more than 500 products.
Read the storyTry MarktMentor free for 14 days and see what your store and your ads really earn.
14 days free · no credit card needed · no automatic renewal